Ethiopian coffee is gaining popularity in China, according to an official from the Ethiopian Coffee and Tea Authority. Exports of Ethiopian coffee to China have been increasing in recent years as Chinese consumers develop a taste for the unique flavors and quality of Ethiopian beans.
The official noted that the rising popularity of Ethiopian coffee in China is due to the country's growing middle class and their interest in premium coffee products. This trend represents an important market opportunity for Ethiopia to expand its coffee exports and boost foreign exchange earnings.
Citations:
[1] https://strategyh.com/report/coffee-market-in-ghana/
[2] https://www.statista.com/outlook/cmo/hot-drinks/coffee/ghana
[3] https://www.agricinafrica.com/2024/01/ghana-coffee.html
[4] https://perfectdailygrind.com/2019/09/fine-robusta-new-markets-exploring-ghanas-coffee-industry/
[5] https://mobile.ghanaweb.com/GhanaHomePage/business/The-Ghana-coffee-sector-and-its-economic-potential-698733