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Türkiye's tissue industry is experiencing significant growth, driven by rising demand for products like toilet paper, paper towels, and facial tissues. Despite facing challenges from soaring inflation—ranking first in Western Europe with rates over 80%—the market's retail value has more than doubled from 2016 to 2021.
The industry remains largely unsaturated, with per household expenditure still below the global average. Key players, such as Hayat Kimya, are investing in local production to enhance competitiveness. As the market evolves, private label products are gaining traction among cost-conscious consumers, indicating a shift in purchasing behavior amidst economic pressures.
Citations:
[1] https://www.euromonitor.com/article/turkey-the-impact-of-inflation-on-retail-tissue
[2] https://www.statista.com/outlook/cmo/tissue-hygiene-paper/turkey
[3] https://zerodha.com/ipo/393154/freshara-agro-exports/
[4] https://www.argusmedia.com/en/news-and-insights/latest-market-news/2620110-japan-s-chubu-eyes-exporting-co2-to-australia-for-ccs
[5] https://english.kyodonews.net/news/2024/04/d1e047efe42b-japan-firms-plans-for-co2-export-storage-in-southeast-asia-on-rise.html
[6] https://agriexchange.apeda.gov.in/Weekly_eReport/Grapes_Report_Updated.pdf
[7] https://www.ndtvprofit.com/ipos/freshara-agro-exports-ipo-check-latest-gmp-day-three-subscription-status-and-other-key-details
[8] https://www.freshplaza.com/north-america/article/9589547/global-market-overview-grapes/
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